Venue Spotlight: The Atrium
The Atrium is one of the Milwaukee area’s newest venues and the first bona fide event space in Shorewood in a very long time. The treatment of the space is very modern but it also has an amazing rooftop courtyard, creating a great balance of current style and natural beauty. The space is run by event industry veterans who know exactly how to guide a couple through an amazing experience.
The Team
Josh Erickson and Zach Dewitt are the faces of this new space. The Atrium is part of the Sound by Design and Camp Bar universe, and Josh has been on the Sound by Design team for a long time. He is the perfect choice to lead this new venture. Zach was once part of the Sound by Design team as well, then he migrated to managing the first Camp Bar, and has now graduated to The Atrium. This is a team that knows exactly what it’s doing and has its finger on the pulse of what today’s couples are looking for. We had a chance to sit down with Josh and Zach to learn more about each of them and this unique space that they run.
Josh Erickson – Director of Operations
Favorite Junk Food: French Fries
Adult Beverage of Choice: Don Julio
Favorite Animal: Pugs
Favorite things to do with friends and family: travel, golf, barbecue
Zach Dewitt – Event Manager/Social Media
Favorite Junk Food: soda or anything with caffeine
Adult Beverage of Choice: Tito’s and water
If you had a yacht, what would you name it: New Minglewood Blues
Favorite Animal: Penguins
Favorite things to do with friends and family: golf, sports events, concerts
The Interview
Fun Facts About The Atrium
– It was once Bill’s Garage
– It still has the original garage doors out front
– It was most recently shared by Anaba Tea Room, ModGen (which is now in the Third Ward), and Tochi (now in West Bend)
How would you describe the style of the space?
Blended styles, industrial chic, with warmth from the brick and wood elements. We love the great chandelier! The upstairs garden space offers a very different style element from the main space and adds variety to the guest experience. There are a wide variety of couples attracted to the space because of this diverse ambiance.
Fab Features at The Atrium?
Coming from the DJ world, sound and lighting were are a big priority for us as we were setting up this space. An integrated sound and lighting system at the space ensures that speeches and music sound awesome throughout the whole venue.
Services available:
Event Space
Tables and Chivari Chairs
Sound
Lighting
Bar
All Sound by Design services available as well
Favorite Thing About Weddings at The Atrium?
One of our favorite things about weddings here is the way the space lends itself to different “reveals” for the guests throughout the night. The ceremony is set up in the event space when they arrive, then they go upstairs and enjoy the indoor/outdoor bar space on the roof for cocktails. Finally, they get to see a whole new version of the room when they come back downstairs.
What Do Couples Forget To Ask?
What time can we arrive and how do we deal with tear down at the end of the night? We recommend utilizing your vendors for breakdown, even if it costs a bit more to do a midnight pickup. It’s also a great idea to have a day-of coordinator to organize the setup and teardown.
What Are Your Favorite Wedding Trends?
Custom-made neon signs
Generally getting away from the old traditions and everything being custom
Non-seated dinner with mingling and heavy appetizers
Why Book The Atrium?
The level of service is top notch
Support from staff members
Very unique space
It’s the Camp Bar team meets the Sound by Design team, two successful businesses that are industry leaders in Milwaukee
A large bar on the main level can easily serve a large group.
The Beauty
Our team loves shooting at The Atrium for many reasons. One of the strongest is that there are so many unique backgrounds and environments at that we can use for a couple. From the rooftop garden to the uniquely lit industrial walls in the ballroom to the neighborhood surrounding the space, the variety is outstanding. No matter a couple’s schedule or goals, there are awesome ways to use this space!
The Details
Ballroom capacity: 200 seated
Ceremony on the roof: 100 guests
75-80% of clients are booking both their ceremony and reception at The Atrium.
Many choose to have the ceremony in the ballroom, then have their guests go up to the roof for cocktails and come back to a flipped room for dinner.
Visit their website at https://www.theatriummke.com/
Contact the team by calling 414.902.0065
Don’t forget to follow them on social media!
Learn More!
You can always contact the Front Room Studios team to learn more about weddings at The Atrium or our wedding photography and wedding videography.
Call us 414.294.0080
Email us at info@frphoto.com